Last week was Journalism Week at the University of Nevada, Reno. Instead of the editors and reporters from newspapers around the country that the Reynolds School of Journalism usually asks to speak at the event, this year the schedule took a twist.
Dr. Stuart Brown spoke to us about the importance of play in everything we do, including disseminating the news. Luis Vasquez-Ajmac discussed public relations and marketing, as well as building brands via focusing in our your audience and using online tactics. Caesar Andrews gave an interactive forum about ethics – do ethics change on and off the web? Jeff Howe presented the concept of crowdsourcing, a term he coined to describe the user-generated generation.
The event wrapped up with Erin Kotecki Vest, a self-described traditional journalist turned blogger. She writes for BlogHer.com, as well as QueenofSpainBlog.com. She told the UNR students to have no fear and to start blogging and putting ourselves out there. “Don’t wait for an internship,” she said. “Create your own.” Blogging is a great way to promote your business and keep in touch with friends and family spread across the world. Vest called it her “virtual cup of sugar”.
So, maybe you’ve learned how to create a blog via WordPress or another blog program, but then what? We asked Erin Kotecki Vest the same question.
What do you do to create traffic to your blog? How did you find out about nvgreenbiz?